Group Meeting 1-3

Uploaded the outputs, logbook and cover sheets to Moodle. 

Group Meeting 10:30-3

Points Discussed:

• ·         Finalised group and individual logbooks and made the blog visually pleasing whilst also being in keeping with the brand handwriting. 

Group Meeting 11-3

Points Discussed:

• ·         Created a mock-up of what the app would look like including what some pages would look like such as the app store descriptions, home screen and the shopping page which was based around the idea of tinder which has been used my other retailers such as Missguided.

Action for Next Meeting:

• ·         Review and finalise all individual logbook entries ready for the next meeting.

Group Meeting 10-8

Points Discussed:

• ·         Wanted to make final changes and improvements to the video, but it would not open. So following advice given to us by Zoe we used the old video to follow the story and then added our newly learned skills to make changes which enabled us to improve our new video.
• ·         Created a variety of snapchat filters to be used within the app.
• ·         Finalised all images, effects and text used within the conceptual magazine.

Action for Next Meeting:

• ·         Research what the consumer wants from a branded app and see what others apps they would already use.

Group Meeting 1-8

Points Discussed:

• ·         Finished behind the scenes video.
• ·         Following on from reviewing the conceptual magazine, we made it more creative by including more images, paint effects over the images and included text from the voice overs.
• ·         Decided to create an app and snapchat filters.

Action for Next Meeting:

• Create the app and snapchat filters as further outputs and finish the conceptual magazine

Group Meeting 11-3

Points Discussed:

• ·         Picked the music from a selection of songs that were brought from all group members. We decided on London Baby by Michael Woods. We chose this song because Alex Mullins is a London based designer, was in keeping with the consumer demographics music choice and was reflective of the videos overall ambience.
• ·         Added effects onto the images in the conceptual magazine to create a strong brand handwriting throughout that was reflective of the brand and the consumer.
• ·         Created the gifs on Photoshop using photo booth images that were taken at the photoshoot.

Action for Next Meeting:

• ·         Research current innovative ideas that could be used as a further output.
• ·         Review the conceptual magazine and see if any areas could be improved.

Group Meeting 12-7

Points Discussed:

• ·         Edited the photos in Photoshop
• ·         Started the video and conceptual magazine on Final Cut Pro and Adobe Illustrator.
• ·         Finalise the images and what order they will be in when in the conceptual magazine.

Action for Next Meeting:

• ·         Decide on music that will be used in the behind the scenes video.
• ·         Record voice overs that will be included in the behind the scenes video.

Group Meeting 10-4

Points Discussed:

• ·         Printed off contact sheets and reviewed the images and videos that were taken at the photo shoot.
• ·         Each team member selected their favourite images from the photo shoot which enabled us to reduce the photos to the ones that will be used within the campaign.
• ·         Created a final contact sheet of all the images that will be used within the campaign.
• ·         Decided upon the outputs that we will use: behind the scenes video, gifs, conceptual magazine.

Action for Next Meeting:

• ·         Look at how our research can be combined with the images that were taken at the photo shoot.

• ·         Create a story board for the behind the scenes video.
• ·         Plan days that we will produce each output.

Photoshoot

Time: 6-9

Venue: Wellington House, Pollard Street, Ancoats

Models: Dylan, Matt, Sophie, Fran and Jade.

Props Used: Canvas frames, handmade t-shirts, disco ball, stool, magazine cutouts, cameras